10 Tips for 10 Years of Google Photos: Celebrating a Decade of Memories
Google's beloved photo platform turns 10 this year, bringing new AI-powered features to help you do more with your memories. Here's everything you need to know to get the most from this powerful tool.
A Decade of Digital Memories
Remember when managing your photos meant endless folders on your hard drive or countless albums gathering dust? Ten years ago, Google Photos changed all that, launching as a simple cloud storage solution for our growing digital collections. Fast forward to today, and it's transformed into an AI-powered memory hub used by over 1.5 billion people worldwide.
The numbers are staggering: more than 9 trillion photos and videos are now stored in Google Photos. Each month, users perform over 370 million searches, share 440 million memories with loved ones, and enhance 210 million photos with the platform's editing tools.
As Google Photos celebrates this milestone birthday, they're rolling out exciting new features while reminding us of powerful capabilities you might have missed. Let's dive into the top 10 tips to make the most of your Google Photos experience in 2025.
1. The All-New AI-Powered Editor
Google Photos' completely redesigned editor puts the power of AI in your hands. The sleek new interface consolidates all editing tools in one place while offering intelligent suggestions to transform your photos with a tap.
What makes it special is the contextual awareness – tap on specific parts of your image (like the sky or a person's face) and watch as it suggests targeted enhancements. For those who want a complete transformation, the AI can now combine multiple effects for dramatic results, while tools like Reimagine and Auto Frame help you achieve professional-looking compositions.
Availability: Rolling out to Android next month, with iOS users getting access later this year.
2. QR Codes for Instant Album Sharing
Ever tried to share photos at a wedding or family reunion? Google Photos now lets you generate a QR code for any album, making sharing effortless. Simply create a code, then let anyone nearby scan it to instantly view or contribute their own photos.
Pro tip: Print these QR codes for physical events like weddings or parties to create collaborative albums without the usual "please send me those photos" follow-ups.
3. Map Your Memories with Places
Turn your photo collection into an interactive travel journal. Under the Collections tab, the "Places" feature displays your photos on a map based on where they were taken. It's perfect for revisiting travel memories or visualizing your adventures over time.
I've found this especially useful for planning return trips – seeing exactly where that hidden beach or perfect viewpoint was located makes it easy to find again.
4. Natural Language Search That Really Works
Forget rigid keywords. Google Photos now understands natural language queries with impressive accuracy. Try searches like "me in a sparkly blue dress" or "Alice eating ice cream at the beach" and watch as it finds exactly what you're looking for.
For best results, take a few minutes to name the faces in your "People & Pets" section – this dramatically improves search accuracy for queries involving friends and family.
5. Automated Memory Collections You'll Actually Love
Google Photos now curates "Best of Month" and "Year End Recap" collections that feel surprisingly personal. Unlike the random auto-collections of the past, these smart compilations seem to know which moments matter most.
These automated collections have become my favorite way to share updates with distant family members – a quick tap sends a month's worth of meaningful moments without the work of manual curation.
6. Create Custom Video Montages in Seconds
Need a quick highlight video of your vacation or your child's first year? Tap the "+" button, select "highlight video," choose your subjects or timeframe, and let Google do the rest. The platform automatically selects your best moments, adds appropriate music, and creates a shareable video in seconds.
You can always fine-tune the results, but I've found the AI selections are surprisingly good at picking meaningful moments rather than just technically good photos.
7. Shared Albums that Update Automatically
Keep distant family members connected with shared albums that update automatically. Create an album focused on specific people (like your children) and add trusted contacts. New photos of those people will automatically appear in the album, and can even update connected photo frames without any manual work.
This has been a game-changer for helping grandparents stay connected with their grandchildren's daily lives without requiring constant manual sharing.
8. Declutter Your Photo Grid
Take control of your main photo view with the often-overlooked grid controls. Tap the three-dot menu at the top of your gallery to find options for stacking similar photos (reducing visual clutter) or hiding screenshots, GIFs, and memes from your main timeline.
I've found the "stack similar photos" option particularly useful – it keeps my timeline clean while still preserving all the slight variations of a particular moment.
9. Personalize Your Memories Feed
Not all memories are happy ones. Google Photos lets you customize what appears in your Memories feed by hiding specific people, pets, or time periods. Go to Settings > Preferences > Memories to fine-tune what you see, choosing between time-based memories or themed collections.
This thoughtful feature acknowledges that photo collections contain the full spectrum of life experiences – giving you control over what surfaces in your daily reminiscing.
10. Free Up Phone Storage Without Losing Access
Running out of space on your phone? Tap your profile picture, then select "Free up space on this device" to remove photos and videos that are already safely backed up to Google Photos. You'll still have full access to them through the app, but they won't consume precious device storage.
I run this about once a month and typically reclaim several gigabytes of space each time – all without losing quick access to any memories.

The Impact of a Decade
The statistics behind Google Photos tell the story of how deeply it's woven into our digital lives:
- 1.5 billion monthly users – making it one of the most widely-used apps on the planet
- 9+ trillion photos and videos stored – more visual content than existed in all human history before the digital age
- 370 million searches performed monthly – showing how we rely on it to find specific moments
- 440 million memories shared every month – connecting people across distances
- 210 million photos edited monthly – turning casual snapshots into treasured keepsakes
What's Next for Google Photos?
As Google Photos enters its second decade, the company has hinted at even more ambitious AI integration. According to Google's product team, the focus will remain on "unlocking new ways to relive, connect with, and share memories" through increasingly sophisticated machine learning.
While specific future features remain under wraps, the trajectory is clear: Google Photos is evolving from a storage solution to an intelligent memory companion that not only preserves our visual history but helps us experience it in more meaningful ways.